ModsCS4032
Communication Campaigns
This course involves the planning, creation, production, dissemination, and evaluation of various forms of publicity to support a range of comprehensive communication campaigns. The focus covers advertising and public relations work and is a pre-requisite for undergraduates who are preparing for their final year campaign projects. The course offers students' knowledge necessary for all kinds of promotional communication jobs. The objective is to develop a communication campaign that can be designed, implemented, and evaluated within the semester time-frame.
| AUs | 4.0 AUs |
| Exam | N/A |
| Grade Type | N/A |
| Maintaining Dept | N/A |
| Prerequisites | |
| Mutually Exclusive With | N/A |
| Not Available To Programme | N/A |
| Not Available To All Programme With | Yr1 |
| Not available as Core for programmes | N/A |
| Not Available as PE for programmes | N/A |
| Not Available as BDE/UEs for programmes | N/A |
| Not Offered To | N/A |
Total hours per week: 3 hrs
Available Indexes
| Mon | Tue | Wed | Thu | Fri | |
|---|---|---|---|---|---|
| 1430 | COMMON LEC (LE) 1430-1720 Mon CS-TR+8 | ||||
| 1500 | |||||
| 1530 | |||||
| 1600 | |||||
| 1630 | |||||
| 1700 |