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Not offered in the current semester · Last offered AY2018/2019 Semester 1
ModsBM3502

Global Business Strategy

Last offered — AY2018/2019 Semester 1

The aim of the course is to broaden your understanding of global market operations, by applying basic business principles in the wider context of global business. The course will focus on all aspects of global market operations from the perspective of both multinational corporations (MNCs) and smaller enterprises. PLEASE NOTE THAT THIS IS NOT A COURSE ON MARKETING.

AUs4.0 AUs
Grade Type
PrerequisiteFinal Year Standing AB106, AB112, AB0901, AB1501, AB106
Not Available To ProgrammeACBS-2ndMaj/Spec(MKG) 2, BUS(MKG) 2
Not Available To All Programme With
Not Available As BDE/UE To Programme
Not Available As Core To Programme
Not Available As PE To Programme
Mutually Exclusive WithBE2501, BE2511, BE3501, BM315, BM3507
Not Offered As BDEYes
Not Offered As Unrestricted Elective
Exam

Total hours per week: 4 hrs

Available Indexes

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Other offerings

AY17/18
AY16/17
AY15/16
AY14/15

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