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Advertising theory, history, and culture. Conceptualisation of advertising campaigns. Understanding teamwork and mentoring relationship in advertising. Development of advertising campaign materials. Advanced copywriting and art direction. Development of an advertising portfolio.
Required first
CS4029Advertising Creativity & CopywritingAdvertising Practicum
Unlocks
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CS0201
Foundations Of Communication Studies
CS0204
Basic Media Writing
CS0900
Communication Strategies For Sustainability & Social Change
CS2005
Speech And Argumentation
CS2006
Visual Literacy And Communication
CS2007
Communication History And Theories
CS2021
News Reporting And Writing
CS2023
Print & Digital Publications
CS2024
Web Design And Technologies
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| 1200 | 07032 TUT (T) 1200-1600 Fri SCI-SR2 | ||||
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| 1530 |
