Historical snapshot — AY2017/2018 Semester 1 · View current offering →
ModsSS2104AY2017/2018 Semester 1
Sport Marketing Sponsorship
AY2017/2018 Semester 1
This course will introduce students to theories in the area of sport marketing and sponsorship. Students will learn various marketing theories and concepts which will allow them to appreciate the roles that marketing play in the industry. Market Segmentation and Consumer Behaviour Marketing Mix Sponsorship
| AUs | 3.0 AUs |
| Categories | Core |
| Not Available To All Programme With | (Admyr 2004-2015)-Non Direct Entry, (Admyr 2004-2016)-Direct Entry |
| Mutually Exclusive With | BU8541, SS3601 |
| Exam |
Available Indexes
| Mon | Tue | Wed | Thu | Fri | |
|---|---|---|---|---|---|
| 930 | |||||
| 1000 | |||||
| 1030 | |||||
| 1100 | |||||
| 1130 | |||||
| 1200 | |||||
| 1230 | |||||
| 1300 | |||||
| 1330 | |||||
| 1400 | |||||
| 1430 | |||||
| 1500 | |||||
| 1530 | |||||
| 1600 | |||||
| 1630 | |||||
| 1700 | |||||
| 1730 | |||||
| 1800 |