Editorial Design

Visual report study:

Theoretical and practical analysis of printed media that allow visualizing stories effectively in accordance to a specific target audience. Visual reports will be examined throughout a wide range of case studies.

Special-interest publication analysis:

By means of an investigation on special interest publications, its history and function, you will understand how to express the identity of particular groups through your own voice.

The need for publishing and the choice of media:

You will analyze the stories to be published. You will consequently develop your own approach to communicate them. Parallel to the former, there will be a reflection on the choice of media selected for publishing.

Editorial design as a communication strategy:

From idea generation to publishing, you will be able to comprehend and cohesively plan an editorial project.

Assignments and exercises:

Project 1: Exercises that test ability to engage in an editorial design project.

Project 2: Intermediary assignment that introduces theory and practice regarding designing for print or digital environments with multiples levels of information across one or more editions.

Project 3: Advanced final project that integrates all theory and practice-based learning acquired during the course. The main objective of this project is to understand the editorial design production process. It focuses on the analysis of an editorial project as a whole from researching, data-generation, writing and designing to publishing.