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ModsCS4059AY2018/2019 Semester 2

Public Opinion

AY2018/2019 Semester 2

This course focuses on contemporary concepts of public opinion, theories of public opinion, ways of measuring public opinion, and the impact of public opinion, with special reference to media-related issues. It examines relationships between public opinion and communication, and at exploring the role of media use in the formation and change of public opinion. The course will also address the influence of public opinion on individuals attitudes and behaviours.

AUs4.0 AUs
CategoriesCoreMinorsBDE
Not Available To ProgrammeCS 1
Not Available To All Programme With(Admyr 2004-2010)-Non Direct Entry, (Admyr 2004-2011)-Direct Entry
Not Available As BDE/UE To ProgrammeACBS, ACC, AERO, ASEC, BCE, BCG, BEEC, BIE, BMS, BS, BUS, CBE, CBEC, CE, CEE, CEEC, CHEM, CSC, CSEC, CVEC, EEE, EEEC, ENE, ENEC, ENG, IEEC, IEM, MAEC, MAT, MATH, ME(DES), ME(NULL), ME(RMS), MEEC(DES), MEEC(NULL), MEEC(RMS), MS, MS-2ndMaj/Spec(MSB), MTEC, PHY, SSM
Mutually Exclusive WithCOM459
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