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AY2016/2017 Semester 1
This course is an introduction to the creative processes and the process used in creating advertisements for print, broadcast and other media with attention to creative thinking skills, creative problem solving, copywriting, design and production. Students learn what advertising creative personnel do in their professions. This course has practical exercises during the classes and tutorials related to the creative aspects of advertising and how they relate to other areas such as consumer behaviour and social learning.
| AUs | 4.0 AUs |
| Categories | CoreMinorsBDE |
| Not Available To Programme | ACBS, ACC, ADM, AERO, ASEC, BCE, BCG, BEEC, BIE, BMS, BS, BUS, CBE, CBEC, CE, CEE, CEEC, CHEM, CHIN, CSC, CSEC, CVEC, ECMA, ECON, ECPP, ECPS, EEE, EEEC, EESS, ELAH, ELH, ENE, ENEC, ENG, HIST, IEEC, IEM, LMS, MAEC, MAT, MATH, ME, ME(DES), ME(MEC), MEEC, MEEC(DES), MEEC(MEC), MS, MS-2ndMaj/Spec(MSB), MTEC, PHY, PPGA, PSLM, PSMA, PSY, SOC, SSM |
| Not Available To All Programme With | Yr1 |
| Mutually Exclusive With | COM429 |
| Exam |
| Mon | Tue | Wed | Thu | Fri | |
|---|---|---|---|---|---|
| 930 | |||||
| 1000 | |||||
| 1030 | |||||
| 1100 | |||||
| 1130 | |||||
| 1200 | |||||
| 1230 | |||||
| 1300 | |||||
| 1330 | |||||
| 1400 | |||||
| 1430 | |||||
| 1500 | |||||
| 1530 | |||||
| 1600 | |||||
| 1630 | |||||
| 1700 | |||||
| 1730 | |||||
| 1800 |
| Mon | Tue | Wed | Thu | Fri | |
|---|---|---|---|---|---|
| 900 | COMMON LEC (LE) 0900-1100 Wed LF-LT | ||||
| 930 | |||||
| 1000 | |||||
| 1030 | |||||
| 1100 | 06079 TUT (T1) 1100-1300 Thu LHS-TR+31 Wk2-13 | ||||
| 1130 | |||||
| 1200 | |||||
| 1230 | |||||
| 1300 | |||||
| 1330 | |||||
| 1400 | 06080 TUT (T2) 1400-1600 Thu SCI-SR2 Wk2-13 | ||||
| 1430 | |||||
| 1500 | |||||
| 1530 | |||||
| 1600 | |||||
| 1630 | 06081 TUT (T3) 1630-1830 Thu LHS-TR+31 Wk2-13 | ||||
| 1700 | |||||
| 1730 | |||||
| 1800 |
