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AY2014/2015 Semester 1
This course is an introduction to the creative processes and the process used in creating advertisements for print, broadcast and other media with attention to creative thinking skills, creative problem solving, copywriting, design and production. Students learn what advertising creative personnel do in their professions. This course has practical exercises during the classes and tutorials related to the creative aspects of advertising and how they relate to other areas such as consumer behaviour and social learning.
| AUs | 4.0 AUs |
| Categories | CoreMinorsBDE |
| Not Available To Programme | ACBS, ACC, ADM, AERO, ASEC, BCE, BCG, BEEC, BIE, BMS, BS, BUS, CBE, CBEC, CE, CEE, CEEC, CHEM, CHIN, CS 1, CS 2, CSC, CSEC, CVEC, ECON, EEE, EEEC, EESS, ELH, ENE, ENEC, ENG, HIST, IEEC, IEM, LMS, MAEC, MAT, MATH, ME, ME(DES), ME(MEC), MEEC, MEEC(DES), MEEC(MEC), MS, MS(MSB), MTEC, PHIL, PHY, PPGA, PSY, REP, SOC, SSM |
| Mutually Exclusive With | COM429 |
| Exam |
| Mon | Tue | Wed | Thu | Fri | |
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| 930 | |||||
| 1000 | |||||
| 1030 | |||||
| 1100 | |||||
| 1130 | |||||
| 1200 | |||||
| 1230 | |||||
| 1300 | |||||
| 1330 | |||||
| 1400 | |||||
| 1430 | |||||
| 1500 | |||||
| 1530 | |||||
| 1600 | |||||
| 1630 | |||||
| 1700 | |||||
| 1730 | |||||
| 1800 |
| Mon | Tue | Wed | Thu | Fri | ||
|---|---|---|---|---|---|---|
| 1100 | 07111 TUT (T3) 1100-1300 Thu PPC LAB | |||||
| 1130 | ||||||
| 1200 | ||||||
| 1230 | ||||||
| 1300 | ||||||
| 1330 | ||||||
| 1400 | COMMON LEC (LE) 1400-1600 Wed SCI-EX-SR | |||||
| 1430 | ||||||
| 1500 | ||||||
| 1530 | ||||||
| 1600 | 07022 TUT (T1) 1600-1800 Wed CS-TR+8 | 07023 TUT (T2) 1600-1800 Wed CS-TR+9 | ||||
| 1630 | ||||||
| 1700 | ||||||
| 1730 | ||||||