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ModsCS2075AY2018/2019 Semester 2

Regional Strategic Communication Management

AY2018/2019 Semester 2

This course covers the following topics: 1. Defining public communication 2. Understanding message sources, audiences, and contexts 3. Conceptualizing and designing communication collaterals 4. Observing and interviewing as inputs to collaterals development 5. Implementing projects in a cross-cultural setting

AUs4.0 AUs
CategoriesCoreBDE
Not Available To All Programme With(Admyr 2004-2010)-Non Direct Entry, (Admyr 2004-2011)-Direct Entry
Not Available As BDE/UE To ProgrammeACBS, ACC, ADM, AERO, ASEC, BCE, BCG, BEEC, BIE, BMS, BS, BSPY, BUS, CBE, CBEC, CE, CEE, CEEC, CHEM, CHIN, CSC, CSEC, CVEC, DSAI, ECON, ECPP, ECPS, EEE, EEEC, EESS, ELAH, ELH, ENE, ENEC, ENG, ESPP, IEEC, IEM, LMS, MAEC, MAEO, MAT, MATH, ME(DES), ME(NULL), ME(RMS), MEEC(DES), MEEC(NULL), MEEC(RMS), MS, MS-2ndMaj/Spec(MSB), MTEC, PHIL, PHY, PSLM, PSMA, PSY, SOC
Mutually Exclusive WithCOM275
Exam

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