R Python For Business Analytics

AY2018/2019 Semester 1

This is an introductory course designed for a business analytics student who has no programming background and is interested to learn how to conduct business analytics programmatically. It is oriented to enhance your technical skillset. The aim of this course is to provide a broad understanding on how to manage data, the process of preparing data for analysis, basics of analytics, and the means to communicate analytics outcome. This course will equip you with the ability to write customized solutions to inform business decision, integrate statistical libraries for data analysis, and construct visuals or reports for business understanding. This module will provide you with individual hands-on practices to hone your coding skillset and opportunity to develop coding solution in a team. We utilize Python and R languages as the medium of learning because they are the most in-demand coding language and its user-friendly syntaxes are well suited for beginner level. You will utilise modern development tools to turn information into insights. In essence, this course exposes students to computational thinking so that they understand the possibilities of automation.